www.SocialMediaVictories.com Patrick Schwerdtfeger discusses how easy it is to build an opt-in list on Twitter. Because following someone is such a low-commitment activity, Twitter may be the easiest place to accumulate a large following. That represents the far side of the sales funnel and you can then start to engage that community and bring them through. Thisvideo was recorded on August 15, 2009 in Berkeley, CA. It was part of a full-day workshop entitled Social Media Victories Real Businesses, Real Campaigns, Real Results which focused on how entrepreneurs, small business owners and self-employed service professionals can leverage Twitter, LinkedIn, Facebook and YouTube to grow their businesses. Patrick is the author of Webify Your Business Internet Marketing Secrets for the Self-Employed (2009) as well as Make Yourself Useful Marketing in the 21st Century (2008). You can purchase the latest book on Amazon but you can also get it for free at the following website. www.WebifyBook.com By subscribing, you will receive one chapter via email each week for a year. You should know that the book also includes 6 chapters that are not in the email course and the book also has a step-by-step action guide at the end of each chapter. The email course does not have those itemized to-do lists. This video is about building a list. Email lists are at the center of any successful modern business and Twitter is a great place to secure that initial engagement. By gaining followers on …
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